Webinars & Demos

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Put Amazon to work for you! Learn how to use Amazon Webstore's toolset to optimize your business with these detailed demonstrations. We cover everything from customizing Webstore templates to optimizing your site for the search engines. Find out what it takes to build an eCommerce website and start marketing your products online.

Webinar Archive

View Recorded Webinar (opens in pop-up)	Driving Conversion on Your Site This webinar covers conversion best practices for your Webstore including: Prime on Your Site, Amazon Associates, multiple layouts for home and category pages, website latency optimization, and more. (November 09, 2011)
View Recorded Webinar (opens in pop-up)	Driving Traffic To Your Webstore In this Webinar we explore the traffic driving capabilities in Webstore including automatic submission of products to search and comparison shopping engines, automatic submission of XML Sitemap to improve search indexing of pages, product page URLs formatted to include natural language product name and how to customize meta data (title, description, keywords) and more. (November 2, 2011)
View Recorded Webinar (opens in pop-up)	Designing your Site with Amazon Webstore In this Webinar we explore the design capabilities in Webstore by adding logos, editing the CSS, changing templates, and utilizing some of the widgets. (October 26, 2011)
View Recorded Webinar (opens in pop-up)	Introduction To Amazon Webstore Launching an ecommerce site can be difficult and we want to help. Our Chief Solutions Architect, Joe Buchta, walks through an introduction to the toolset and demonstrates a few common tasks that are key to success in building your online store. (October 19, 2011)

Popular Demos

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Page Title Tags Custom Page Titles: Custom page titles provide a seller with the ability to override default page titles for Home page, category pages and content pages. Optimized page title tags are arguably the most important on-page factors for search engine optimization (“SEO”). Overriding the default page title in page properties allows you to incorporate synonyms and alternate phrases to capture additional search visibility. Watch the short demo to learn more.

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Self Service Smart Proxy Smart Proxy lets you specify multiple proxy rules. You can create a proxy rule that allows you to send traffic from your site through to my host at this domain instead of sending it to the Webstore hosts. Some example use cases for smart proxy are to migrate your online merchandising from your existing site to your Amazon Webstore, to host content on another domain, such as a Wordpress or Typepad blog or a video, and have it appear on your Webstore page, or to have a JavaScript application appear on your page.

Just having an ecommerce website isn’t enough to succeed online. You will need to promote your webstore and implement a design that is aesthetically appealing and functionally effective. When customers reach your site, you need to make it easy to make a purchase. Amazon gives you the ability to build a Webstore and promote your business with no upfront costs and take advantage of ongoing, free upgrades.

Amazon Webstore can help you develop your online business from the initial eCommerce templates to the custom shopping cart and then take advantage of multiple sales channels. Whether you only sell on your own site or list your entire catalog on Amazon.com, these webinars and demos will help you make the most of our resources and tools. Learn how to design your website and manage your business with these clear and concise demonstrations and start building your income today.